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Recommendation Engines: Build or Buy?
As you know, personalization is vital to creating the best user experience for OTT service subscribers. Are you looking to improve your user engagement with personalization? You can do this by investing in a recommendation engine that powers personalized experiences....
Find the Balance of Human Editorial Control and AI for Personalization
As streaming platforms compete for viewers’ attention, the teams behind these services are discovering that personalization is not just a feature – it’s a strategic imperative. However, teams are still reluctant to rely on personalization and...
Top Trends for 2025 in Media and Entertainment
What should you be Looking Out for in 2025? As we enter 2025, what trends will we bring with us from 2024, or what will we be leaving behind? The streaming landscape is continuously evolving, so we’re taking a look at what themes will be defining innovation and growth...